Our November/December 2020 regional snapshot presents summary findings from ARC’s eighth annual Metro Atlanta Speaks (MAS) public opinion survey. This year’s edition is “just a bit” different from previous years–as the topical focus shifted to the COVID-19 pandemic and related economic and social impacts.
This year’s MAS was conducted by the A.L. Burruss Institute of Public Service & Research at Kennesaw State University. The polling was done from late July through early September. The survey collected responses from 4,400 residents across 10 counties and the City of Atlanta. Results are statistically valid for each of those 10 counties and the city of Atlanta, with a margin of error of plus or minus 1.5% for the 10-county region as a whole and plus or minus 3.5% to 5% for the individual jurisdictions. This year, a mixed-mode methodology was used: about half of the respondents were via phone survey, and the other half via online panel.
The slide deck below offers highlights across all the key 2020 questions, provides charts and tables with time series results when available, and includes links to resources for further investigation of findings. Click through the slides below or download the Regional Snapshot: 2020 Metro Atlanta Speaks. Written summary highlights can be found here
One of the most useful data resources for exploring MAS data is our newly revamped and reorganized Tableau data dashboard. This tool provides easy access to time series responses for each question, when available, cross-tabbed by demographic characteristics of the respondents. Check it out below! And for MORE slide decks with MAS results, visit the ARC Metro Atlanta Speaks page. Also, come back to this blog in the coming months for “a closer look at 2020 MAS” blog posts–that will focus on topics such as “what do seniors think” and “perceptions of owner households in the region”.